BICSI is the world’s leading trade association for the information transport industry. It represents hundreds of small, medium and large technology companies and provides them with a forum for technical and corporate development.
I was commissioned to produce a new corporate identity that would modernize the image of the organization. In addition, a complete re-vamp of printed publications was also completed.
The above images show the original logo and the modernized version I created. The brief was to retain some characteristics of the lettering and to simplify the globe. Project included a set of corporate identity guides for the BICSI internal creative department, and a redesign of the organizations member magazine BICSI News.
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